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Guest blog written by John Lindsey, Patent Attorney
Frequently, I am asked when a patent application should be filed . I often start the discussion with questions in two areas:
1. Is the new product or process complete?
2. What is (or will be) happening to demonstrate and monetize the new product or process?
Is the product or process complete?
In [...]
This week starts the holiday sales, Retailbound looks at trends in consumer spending, including how consumers are cutting back and what defines value to today’s customer.
Let’s face it — people are struggling in today’s economy.
We’ve all heard how consumers are “trading down”, so we looked to recent research to see what exactly that [...]
At Retailbound, we get to talk to a lot of entrepreneurs, inventors, and small suppliers. While most of them have good intentions, there are mistakes made before they become our clients. Here is our top ten list of common mistakes that potential retail suppliers make:
10. Getting advice from people who have little or no [...]
Guest Blog written by Carol Rehtmeyer of Rehtmeyer, Inc
Here’s a guide to step you through the various things to consider prior to producing your own product. Use this guide as a general “check-off” list. Don’t let the industry slang and details frighten or deter you. As in any industry, there is always lingo to learn. [...]
Green is the new black, or at least it is when it comes to purchasing decisions by consumers.
In the midst of consumers’ heightened attention to eco-conscious purchasing, television manufacturers are also facing tougher Energy Star guidelines from the U.S. Environmental Protection Agency, which is
encouraging lower power consumption in high-definition televisions.
According to a study commissioned [...]
These days, scarcely a day goes by in the retail business without a newspaper headline or TV news segment heralding the recent growth of private-label products. Yes, those items once known as generics – or simply store brands – are creating quite a buzz, thanks to quality improvements, a surge of innovation, and an economy [...]
Another guest blog written by Carol Rehtmeyer of Rehtmeyer, Inc.
Licensing
Licensing Pros:
1. There’s low to no cost or risk to license your idea.
2. Royalty stream can continue for many years.
3. There’s always the opportunity for line extensions and ancillary licensed goods!
4. Companies will pay a portion of the expected royalty in an advance payment.
5. The company [...]
Before we started Retailbound, we were retail buyers for large multi-billion dollar retailers. We have seen many vendors do excellent presentations for us. Here is our top 10 list of tips to do BEFORE you meet with the retail buyer.
10. Be on time for your meeting with the retail buyer. Get directions from the receptionist [...]
At Retailbound, we get asked constantly what the difference is between a retail coach and a retail consultant.
Here’s an analogy that illustrates the difference between a retail coach and a retail consultant:
A retail coach will help you understand how and why you bake a cake, help you to determine what’s holding you back from baking [...]
Another guest blog written by Carol Rehtmeyer of Rehtmeyer, Inc.
10. Why do I need an Agent?
Agents open doors to toy companies, but a good agent should also help to bring a product concept into a marketable focus. As an Agent, we know what’s hot, who’s hot, what’s been done and what has not. Your Agent [...]
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