design

Why Point of Purchase Displays Fail

A successful POP display will not only drive product sales, but it will create brand awareness which will increase both brick and mortar sales as well as online sales. But what about when point of purchase displays fail? Examining the most common points of failure of unsuccessful retail display programs can help brands and retailers…

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What Is It About Apple?

Hello retail minded friends! Despite a short hiatus, the Retailbound blog is back in action! Be sure to stay tuned for weekly blog posts with insight related to all things retail. With the launching of the iPhone 6, alongside various other products, and with Retailbound being a retail marketing consultancy, we find it appropriate to…

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Successful Selling to Retailers Uncovered

Happy Thursday retail-minded friends. As a product manufacturer, small business owner, or entrepreneur, you may have asked yourself the question of how certain people encounter success when selling to retailers. You have tried repeated times to get your product in stores, yet each time you have tried, something doesn’t quite line up, and you leave…

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Interview with Cindy Alton: Founder of Cindy Alton Designs

Hello retail-minded friends! As promised, today we are going to publish an interview we held with Cindy Alton, founder of Cindy Alton Designs, right here in Chicagoland. Cindy is a graphic designer with years of experience in the field, providing services ranging from logo creation to packaging design. We were lucky enough to catch up…

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