Get to Know. Gil Taran – Retailbound’s Chief Revenue Officer

Expanding initiatives in new and existing consumer markets around the world and bolstering alliances between consumer brands and the investment community are two major developments for Retailbound. In light of them, the team is extremely excited to recently bring Gil Taran on board as its Chief Revenue Officer. Gil brings years of experience as a…

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Believe Retail is Dead? Think Again!

Many new and up-and-coming brands make quick (and potentially damaging) decisions to enter the retail market by selling exclusively online. Naturally, for people who find they’re too busy or simply dislike shopping, the ability to purchase online has represented a welcome change.  Notwithstanding the continuing popularity of Amazon Prime’s two-day shipping option, manufacturers might be…

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How can Brands Avoid Retail Arbitrage?

From startups to large established product brands, retail arbitrage impacts most retail brands at some stage in their development. Retail arbitrage is when a reseller buys a product at a very low price (usually on sale) and resells them online (i.e. Craigslist, eBay, Amazon, etc..) for a profit. Some resellers make their entire living off of this strategy.…

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Crowdfunding ain’t easy

It’s April 10, 2012 and a new smart watch company launches its first Kickstarter campaign. 30 days later and they’ve beat all the crowdfunding records — raising $10,266,845. Three years later, they launch again and raise $20,338,986. Man, this Kickstarter thing is easy! A year later, they launch another product and raise $12,779,843. This is like free…

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Scaling vs Stalling Sales at Retail: Proactive vs Reactive Brands

Since Retailbound was founded in 2008, we’ve seen thousands of products launch, fail, succeed, and everything in between in the retail space. There’s a lot to be said about a brand’s likelihood of success by how proactive or reactive the team is in developing and executing retail strategies. Example concepts: Do you treat your retailers…

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Product Startups: Learn the Slow Burn

Have you ever heard the phrase “If it’s too good, then it probably is”? When it comes to establishing your business in retail – whether that be online retailers, distributors, or national chains – this phrase is good to keep in your back pocket when planning your channel and retail growth strategy. In this internet…

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Where’s the Love? Relying on Performance-Based Retail Partners

One of the advantages of working at a full-service retail management firm is that you see all sides of unique challenges and situations consumer brands face when trying to prepare or execute retail initiatives. Of course, there are recurring themes, and one of those themes is misaligned expectations with performance based partners or agents. How…

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The Unsung Reasons Retail is Tough

At Retailbound we work with consumer brands – both large and small – who are either launching a new product in retail or trying to position themselves more competitively in the space. Some obvious topics most companies think about (and sometimes get right) include pricing, packaging, promotional strategies, and which channels they’d like to place…

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