Posts Tagged ‘how to sell my product to stores’

Scaling vs Stalling Sales at Retail: Proactive vs Reactive Brands

Since Retailbound was founded in 2008, we’ve seen thousands of products launch, fail, succeed, and everything in between in the retail space. There’s a lot to be said about a brand’s likelihood of success by how proactive or reactive the team is in developing and executing retail strategies. Example concepts: Do you treat your retailers…

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Being a Consumer Product Startup in Today’s Retail Ecosystem

This blog post was inspired by yet another example of a promising consumer product startup (especially in tech) that’s closing its doors. In this case it happens to be Doppler Labs. While hindsight is 20/20, there’s more than enough history of failed hardware/consumer product startups to avoid the fundamental pitfalls. In fact, I’ve talked about…

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Working with US retailers As a Foreign Product Brand

Because the majority of product brands & startups we speak with are headquartered outside the US, we thought it made sense to share some tips that are all-too-often overlooked. Typical Major Obstacles Being a product startup already has some major challenges. Being a “foreign” startup or product brand has some unique hurdles: Consumers typically don’t…

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A New Retail Growth Model for Product Startups

This blog post talks about the explosion of product startups and why the retail growth model at Retailbound is an answer to complete this “ecosystem” of turning these startups into stable companies. Today’s Scenario: There’s never been a better time to be a consumer product entrepreneur. Manufacturing has improved for small scale companies. Crowdfunding provides…

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Risk is Unavoidable in Retail. So Minimize It.

A new year means new possibilities, strategies, goals, and risks for your business. This blog is for product companies entering retail soon, or thinking about launching a product into the market for the first time. Crowdfunding and manufacturing innovations have made it vastly easier to create a product business from a unique idea. If that…

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Top 10 Mistakes Potential Retail Vendors Make

At Retailbound, we get to talk to a lot of entrepreneurs, inventors, and small suppliers.  While most of them have good intentions, there are mistakes made before they become our clients. Here is our top 10 List of common mistakes that potential retail suppliers make: Getting advice from people who have little or no experience…

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Steps to Achieve Retail Growth

If developing and executing your retail growth strategy seems as simple as doing your taxes while skydiving… you’re not alone. How many new products do you see from VCs, crowdfunding, or inventors each year? After a few months, how many of those do you never hear about again? Today’s post shows generic guidelines on how…

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A Little Quality Control Goes a Long Way

Beyond the brand building, defining your market and marketing to retailers is one of the most underrated elements of managing your business – quality control. Quality control is absolutely essential for a business’ reputation. We’d like to think that you want to be the company that’s remembered for shipping quality products with no defects or…

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