Posts Tagged ‘sales’

Marketing During the Holidays

Happy Tuesday retail minded friends. Now that summer is officially over, we are entering a new exciting part of the year. Everyone knows the second half of the year is dedicated to many of our favorite holiday such as Thanksgiving and Christmas. Now I know it may seem a little early to be discussing these…

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What Is It About Apple?

Hello retail minded friends! Despite a short hiatus, the Retailbound blog is back in action! Be sure to stay tuned for weekly blog posts with insight related to all things retail. With the launching of the iPhone 6, alongside various other products, and with Retailbound being a retail marketing consultancy, we find it appropriate to…

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Successful Selling to Retailers Uncovered

Happy Thursday retail-minded friends. As a product manufacturer, small business owner, or entrepreneur, you may have asked yourself the question of how certain people encounter success when selling to retailers. You have tried repeated times to get your product in stores, yet each time you have tried, something doesn’t quite line up, and you leave…

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Retail Marketing 101: Not So Simple

Hello there retail friends! In true Thursday fashion, we are going to throw is back to the basics, and talk about the different modes of retail marketing, and how to determine which method might be the best for your product or business. Obviously, as we discussed in my blog post last Tuesday, marketing is king.…

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Winning Negotiations: 4 Tips for Suppliers

The average retailer is focused on their bottom line, and when it comes to suppliers, retailers will seek to maximize their profit margin and minimize workload and costs. As Tim Potter, a small business marketing expert based out of London, says, “A retailer is a bit like having a salesman who demands the highest bonuses,…

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5 Rising Social Media Marketing Trends

It’s easy for retailers to undervalue the importance of a successful social media strategy – after all, we didn’t get into this industry to sit around on Facebook and Twitter all day (hopefully). But lagging behind in social media can mean big losses for your business. WebDAM, a digital asset management platform for marketers, reported…

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Tips for Liquidating Inventory

Inevitably, every retailer has faced this classic dilemma: you bought too much stock of an item, a new model came out for merchandise you still have a significant amount of, you didn’t sell your entire holiday inventory, or maybe a product just isn’t moving as quickly as you’d like. Matt Konkle, President of Fifth Gear,…

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Improving the Online Shopping Experience

In 2012, more than 90,000 U.S. retailers had an online presence – raking in combined revenue of roughly $197 billion. And though online sales have continued to grow, small retailers have struggled to compete with ecommerce giants like Amazon and big-box retailers like Walmart and Target, who have invested heavily in the online shopping experience.…

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Choosing a Distribution Model: Drop Shipping vs Traditional Inventory

Welcome back, retail enthusiasts! One of the topics that consistently comes up in the retail world is the logistics of shipping. From the manufacturers, to the distributors, to your retail store – there are many factors and unexpected costs to consider during the shipping process that can be often overlooked. As Robert Gilbreath, VP of…

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How to Maintain a Positive Supplier Relationship

Welcome back retail enthusiasts! Last week we talked about how to find your perfect vendor partner – a supplier you can rely on for a successful, long-term partnership. But what if you’ve already found your vendors, how can you know that they are the best fit for your business? That’s what we’re talking about today…

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