Posts Tagged ‘small business’

How to Use LinkedIn For Business

Hello retail-minded friends! A lot of our recent blogs have been focused on retail, which makes sense, seeing as Retailbound is a retail consultancy, however, today, as marketing intern at Retailbound, I would like to bring our focus back to social media. We have already discussed in our blog the growing importance and relevance of…

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Successful Selling to Retailers Uncovered

Happy Thursday retail-minded friends. As a product manufacturer, small business owner, or entrepreneur, you may have asked yourself the question of how certain people encounter success when selling to retailers. You have tried repeated times to get your product in stores, yet each time you have tried, something doesn’t quite line up, and you leave…

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Preparation 101: Meeting With a Retail Buyer

Happy Thursday retail-minded friends! How many times have we mentioned on this blog the importance of the meeting with a retail buyer. Following this statement, we normally also mention the preparation required for success in this meeting, but we haven’t yet discussed exactly how to prepare for this ominous meeting. Today, we are going to…

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The Marketing Dilemma: In House vs. Outsourced Marketing

Marketing is one of the largest industries in business.  It seems that almost everything could benefit from the use of marketing. One industry where marketing is indispensable is the retail industry. A product without the correct marketing strategy might as well not even be a product. Marketing is what gets a product recognized, gets the…

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Challenges Across the Pond

  Welcome back to The Retailbound Blog! Hopefully you enjoyed our interview with James Yu of SimplyGlobo Inc. this past Tuesday. Throughout the summer, I will be conducting various interviews with other knowledgeable business professionals, so be sure to keep reading our blog as to not miss out on what we anticipate to be extremely…

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SimplyGlobo Interview: James Yu, Founder and CEO

Happy Tuesday retail friends! As promised, this week I will be publishing an interview that I held with one of Retailbound’s clients, SimplyGlobo, who were ranked #163 on Inc Magazines 500 fastest growing companies in 2013! For more information on this ranking, click this link for a more comprehensive idea of how companies make and…

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5 Rising Social Media Marketing Trends

It’s easy for retailers to undervalue the importance of a successful social media strategy – after all, we didn’t get into this industry to sit around on Facebook and Twitter all day (hopefully). But lagging behind in social media can mean big losses for your business. WebDAM, a digital asset management platform for marketers, reported…

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Tips for Liquidating Inventory

Inevitably, every retailer has faced this classic dilemma: you bought too much stock of an item, a new model came out for merchandise you still have a significant amount of, you didn’t sell your entire holiday inventory, or maybe a product just isn’t moving as quickly as you’d like. Matt Konkle, President of Fifth Gear,…

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How to Maintain a Positive Supplier Relationship

Welcome back retail enthusiasts! Last week we talked about how to find your perfect vendor partner – a supplier you can rely on for a successful, long-term partnership. But what if you’ve already found your vendors, how can you know that they are the best fit for your business? That’s what we’re talking about today…

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Creating a Vendor Partnership

All businesses, no matter their size or focus, rely on their suppliers. But many businesses do not know how to thoroughly evaluate and maintain this critical business relationship, which can cause a discrepancy between your expectations and a vendor’s abilities. A mismatch between your needs and a supplier’s offerings can add costs, delays, and ultimately…

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